Using Data Analytics To Make Money Online

Jay Burgess
3 min readSep 14, 2022

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Photo by Alexander Mils on Unsplash

I love data. I love to research. I love entrepreneurship. So I thought about all the things I love and how I can use data to make money. There are eight fundamentals that every entrepreneur has to be aware of to boost revenue at no cost. Trying to figure out why a sales approach or landing page text isn’t converting can make us feel like we’re pulling out our hair (I know I have).

It seems that the reason for this is that we did not place enough emphasis on the fundamentals. I believe that, as humans, beneath all the business jargon and other such things, we’re pretty straightforward beings.

We look for pleasure and try to stay away from misery. However, beyond that, there are eight fundamental reasons why anyone would ever give you their own hard-earned money, and I would want to describe those reasons to you here briefly.

To illustrate, let’s look at a product whitening teeth.

Photo by Omar Lopez on Unsplash

You Help Other People Make Money.
Those who smile more frequently have a 78% greater likelihood of successfully closing a sale. Teeth Whitener is designed to make your smile look like it’s worth a million dollars more brightly.

Help People Save Money
You don’t need to go to the dentist every time you want your teeth whitened and pay $400; the kit is a mere $59 and will last you five times longer.

Help people save time.
You may whiten your teeth in the comfort of your own house while watching television for just 20 minutes, saving you the hassle of driving to your dentist, making an appointment, and then going back in traffic.

Stay away from Effort.
The hands-free teeth kit will allow you to achieve beautiful whites without leaving the convenience of your home, saving you the time and energy required to go to and from your dentist.

Reduce or eliminate mental and physical suffering.
Never put your hand near the tip of the dentist’s whitening instruments, and try to avoid getting that sinking feeling while sitting in the chair. After using the whitening kit, your teeth will be brilliantly white, which requires no additional instruments and causes no discomfort.

Photo by Antonino Visalli on Unsplash

Raise your standing in society
Smile with self-assurance; it brings out your best features. Of course, everyone will be curious about how you got your teeth to appear so fantastic by using a “tooth kit.”

Make It More Comfortable
Imagine that you spent $59 to have the best dentist in the world come to your house as you relaxed in front of the television at your home. It is the effect that “kit” has on you; it makes you feel more cherished.

If your teeth are white, they will give you a positive response.

Some quick points:
There should be no mention of us, our, I, mine, or we. Instead, there should be a significant emphasis placed on you or yours.

People are just interested in what you can accomplish for them, not who you are as an individual.

Here’s a question for you: head over to your email or landing page copy and see what you can adjust to better cater to the needs and wants of your prospective consumers.

Photo by Christopher Campbell on Unsplash

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Jay Burgess
Jay Burgess

Written by Jay Burgess

Chief Revenue Scientist at Revuity Analytics | Fractional Chief Revenue Officer | Husband, Dog Parent, and Pie Lover | Harvard Educated | Data Science | MBA

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